If you don't sleep, you don't dream ... The 2D tiny creature is our animated character for IKEA's latest commercial on work-life-sleep balance.
From design to traditional animation to integration into the live action footage, we got to take care of our winged, green creature and bring it to life.
We believe in a healthy work-life-sleep balance! Do you too?
Agency: Thjnk Berlin
Production: Zauberberg Productions, Animationsfabrik
Director: Kay Woitas
Producer: Marco Boysen / Malte Jensen
Animation Supervisor: Kay Wojtas
TVC | 2D Character Animation
2019
